Most popular quark, pudding and yoghurt brands Germany 2020

In 2020, around 14.59 million Germans aged fourteen years and older had consumed a product from the brand Landliebe within the last four weeks. This graph shows the results of a survey conducted in Germany on the number of consumers of the most popular brands of quark, pudding and natural or fruit yoghurt from 2017 to 2020.

Number of consumers of the most popular brands of quark, pudding, and natural or fruit yoghurt in Germany from 2017 to 2020 (in millions)

Characteristic	Trademarks	Bauer	Landliebe	Ehrmann	Almighurt*	Müller
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-

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Release date

November 2020

More information

Region

Germany

Survey time period

2017 to 2020

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

Information on the population: The survey is based on the German-speaking population aged 14 years and older.

Information on the sample:
2017: 23,106 respondents, projected base of 70.09 million people
2018: 23,086 respondents, projected base of 70.45 million people
2019: 23,120 respondents, projected base of 70.60 million people
2020: 23,138 respondents, projected base of 70.63 million people

The figures shown refer to the following studies:
2018: VuMA 2019; 2019: VuMA 2020; 2020: VuMA 2021

Further information on the methodology can be found here.

The question for the survey was worded in the following manner: "Which of the following brands of curd/yoghurt/pudding have you yourself eaten within the last four weeks?" (Original question in German: "Welche der folgenden Marken von Quark, Natur-/Fruchtjoghurt, Pudding haben Sie persönlich innerhalb der letzten vier Wochen gegessen?")

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