Most Russians did not have to think about New Year's gifts in 2021, as they were asked to purchase specific products in advance. Furthermore, one quarter of respondents was getting ideas about New year’s gifts on the internet in 2021. A slightly lower share went to retail stores for inspiration.
Distribution of information channels where Russians get ideas and recommendations about New Year's gifts in 2020 and 2021
The source specifies that, the sample in Russia is more representative of the middle and affluent classes, as well as large cities, since the survey was conducted on the Internet.
Survey characteristics refer to the latest survey.
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Deloitte. (December 9, 2021). Distribution of information channels where Russians get ideas and recommendations about New Year's gifts in 2020 and 2021 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1085124/russia-sources-of-inspiration-for-new-year-s-gifts/
Deloitte. "Distribution of information channels where Russians get ideas and recommendations about New Year's gifts in 2020 and 2021." Chart. December 9, 2021. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1085124/russia-sources-of-inspiration-for-new-year-s-gifts/
Deloitte. (2021). Distribution of information channels where Russians get ideas and recommendations about New Year's gifts in 2020 and 2021. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1085124/russia-sources-of-inspiration-for-new-year-s-gifts/
Deloitte. "Distribution of Information Channels Where Russians Get Ideas and Recommendations about New Year's Gifts in 2020 and 2021." Statista, Statista Inc., 9 Dec 2021, https://www.statista.com/statistics/1085124/russia-sources-of-inspiration-for-new-year-s-gifts/
Deloitte, Distribution of information channels where Russians get ideas and recommendations about New Year's gifts in 2020 and 2021 Statista, https://www.statista.com/statistics/1085124/russia-sources-of-inspiration-for-new-year-s-gifts/ (last visited November 09, 2024)
Distribution of information channels where Russians get ideas and recommendations about New Year's gifts in 2020 and 2021 [Graph], Deloitte, December 9, 2021. [Online]. Available: https://www.statista.com/statistics/1085124/russia-sources-of-inspiration-for-new-year-s-gifts/