According to a report on music consumption in Africa, over 63 percent of respondents from Ghana had never subscribed to a music service, and just 21.41 were currently subscribed. Meanwhile, over 46 percent of Nigerians were subscribed to a paid music service at the time of survey, and consumers in this country were also less likely to have subscribed in the past and then stopped.
Share of adults who have ever subscribed to paid music services in selected countries in Africa in 2019
Characteristic
No
Yes - I am still subscribed
Yes - but I no longer subscribe
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GeoPoll. (September 24, 2019). Share of adults who have ever subscribed to paid music services in selected countries in Africa in 2019 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1101829/music-service-subscribers-africa/
GeoPoll. "Share of adults who have ever subscribed to paid music services in selected countries in Africa in 2019." Chart. September 24, 2019. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1101829/music-service-subscribers-africa/
GeoPoll. (2019). Share of adults who have ever subscribed to paid music services in selected countries in Africa in 2019. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1101829/music-service-subscribers-africa/
GeoPoll. "Share of Adults Who Have Ever Subscribed to Paid Music Services in Selected Countries in Africa in 2019." Statista, Statista Inc., 24 Sep 2019, https://www.statista.com/statistics/1101829/music-service-subscribers-africa/
GeoPoll, Share of adults who have ever subscribed to paid music services in selected countries in Africa in 2019 Statista, https://www.statista.com/statistics/1101829/music-service-subscribers-africa/ (last visited September 01, 2024)
Share of adults who have ever subscribed to paid music services in selected countries in Africa in 2019 [Graph], GeoPoll, September 24, 2019. [Online]. Available: https://www.statista.com/statistics/1101829/music-service-subscribers-africa/