Retailers' promotional activity plans during Black Friday in the U.S. 2022

Published by
Tugba Sabanoglu,
Jun 24, 2024
According to the results of a study conducted with retail executives in the United States, 85 percent of retailers were planning to offer Black Friday promotions in 2022. Additionally, 81 percent of retailers planned marketing campaigns targeted at Cyber Monday/Cyber Week sales.

Planned promotional activities among U.S. retailers during Black Friday and Cyber Monday in 2022

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

September 2022

Region

United States

Survey time period

August 5-12, 2022

Number of respondents

100 respondents

Special properties

Retail executives

Supplementary notes

This question was phrased by the source as follows: "Is your organization planning Black Friday promotional events?” / “Does your company plan on having specific marketing campaigns targeting Cyber Monday/Cyber Week?".

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Holiday season shopping in Australia "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Holiday season shopping in Australia

Overview

6

Black Friday shopping

5

Christmas gift shopping

8

Christmas food shopping

3

Spending behavior

6

Further Content: You might find this interesting as well

Topics

U.S. Thanksgiving weekend shoppingU.S. Christmas season shoppingHoliday season e-commerce in the United StatesNational holidays in the United StatesHoliday season in Canada
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.