IPTV is expected to hold 31.6 percent of direct pay TV subscribers worldwide by 2026. Following that was direct cable TV which comprised 25.9 percent of the subscribers. Only 0.8 percent of direct pay TV subscribers used DTT (digital terrestrial television).
Share of direct pay TV subscribers worldwide in 2026, by access
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Dataxis. (October 14, 2021). Share of direct pay TV subscribers worldwide in 2026, by access [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1277098/share-direct-pay-tv-subscribers-worldwide-access/
Dataxis. "Share of direct pay TV subscribers worldwide in 2026, by access." Chart. October 14, 2021. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1277098/share-direct-pay-tv-subscribers-worldwide-access/
Dataxis. (2021). Share of direct pay TV subscribers worldwide in 2026, by access. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1277098/share-direct-pay-tv-subscribers-worldwide-access/
Dataxis. "Share of Direct Pay Tv Subscribers Worldwide in 2026, by Access." Statista, Statista Inc., 14 Oct 2021, https://www.statista.com/statistics/1277098/share-direct-pay-tv-subscribers-worldwide-access/
Dataxis, Share of direct pay TV subscribers worldwide in 2026, by access Statista, https://www.statista.com/statistics/1277098/share-direct-pay-tv-subscribers-worldwide-access/ (last visited November 09, 2024)
Share of direct pay TV subscribers worldwide in 2026, by access [Graph], Dataxis, October 14, 2021. [Online]. Available: https://www.statista.com/statistics/1277098/share-direct-pay-tv-subscribers-worldwide-access/