Major reasons to buy ready made meals in Japan 2024

Published by C. Diep, May 30, 2024

The leading reason to buy ready-made foods in Japan was that it was easy to prepare meals, as revealed in a survey conducted in April 2024. While 48 percent of respondents considered the simplicity of meal preparations a major aspect, around a quarter named the reasonable prices of prepared meals as a purchase reason.

Leading reasons to buy ready-made food products in Japan as of April 2024

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Source

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Release date

May 2024

Region

Japan

Survey time period

April 23 to 24, 2024

Number of respondents

1,915 respondents

Age group

20-69 years

Special properties

respondents eating ready-made meals at home

Method of interview

Online survey

Supplementary notes

Multiple answers were allowed.

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Topics

Convenience food market in JapanFood retail in JapanHealth and functional foods market in JapanRestaurant industry in JapanRestaurant food delivery in Japan
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