Comparing the nine different segments for the year 2028, the segment 'Facebook' is forecast to lead the ranking with 7.77 million users. Contrastingly, 'WeChat' is estimated to rank last, with 0.02 million users. Their difference, compared to Facebook, lies at 7.75 million users. The indicator reaches a particularly high level in the segment Facebook at the end of the forecast period. In this case, the value of the segment at 2028 is 7.77 million users, significantly above the average of the last values, which is 1.04 million users.
Data provided by Statista Market Insights are estimates.Definition: Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.
Additional information: Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.
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Statista. (November 21, 2023). Number of users of selected social media platforms in Cuba from 2018 to 2028, by platform (in millions) [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1361042/social-media-users-cuba-by-platform/
Statista. "Number of users of selected social media platforms in Cuba from 2018 to 2028, by platform (in millions)." Chart. November 21, 2023. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1361042/social-media-users-cuba-by-platform/
Statista. (2023). Number of users of selected social media platforms in Cuba from 2018 to 2028, by platform (in millions). Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1361042/social-media-users-cuba-by-platform/
Statista. "Number of Users of Selected Social Media Platforms in Cuba from 2018 to 2028, by Platform (in Millions)." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/1361042/social-media-users-cuba-by-platform/
Statista, Number of users of selected social media platforms in Cuba from 2018 to 2028, by platform (in millions) Statista, https://www.statista.com/statistics/1361042/social-media-users-cuba-by-platform/ (last visited November 09, 2024)
Number of users of selected social media platforms in Cuba from 2018 to 2028, by platform (in millions) [Graph], Statista, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/1361042/social-media-users-cuba-by-platform/