In 2023, Google held around 55.4 percent of South Korea's mobile search engine market share. Following Google was the domestic web portal Naver with a market share of more than 42 percent. Google dominance in the South Korean search engine market also extended to the mobile market.
Distribution of the mobile search engine market in South Korea in 2023
The source did not provide a date of publication. The release date used here is the access date.
StatCounter tracks page views instead of unique visitors to track the frequency of browser usage. Bot activity is removed, and no further corrections are made to the data. For search engines, it is tracked which page view was referred by which search engine (so-called search engine referrals). As of July 2022, the sample size for South Korea was 61,052,905 page views.
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StatCounter. (June 17, 2024). Distribution of the mobile search engine market in South Korea in 2023 [Graph]. In Statista. Retrieved October 16, 2024, from https://www.statista.com/statistics/1369483/south-korea-mobile-search-engine-market-share/
StatCounter. "Distribution of the mobile search engine market in South Korea in 2023." Chart. June 17, 2024. Statista. Accessed October 16, 2024. https://www.statista.com/statistics/1369483/south-korea-mobile-search-engine-market-share/
StatCounter. (2024). Distribution of the mobile search engine market in South Korea in 2023. Statista. Statista Inc.. Accessed: October 16, 2024. https://www.statista.com/statistics/1369483/south-korea-mobile-search-engine-market-share/
StatCounter. "Distribution of The Mobile Search Engine Market in South Korea in 2023." Statista, Statista Inc., 17 Jun 2024, https://www.statista.com/statistics/1369483/south-korea-mobile-search-engine-market-share/
StatCounter, Distribution of the mobile search engine market in South Korea in 2023 Statista, https://www.statista.com/statistics/1369483/south-korea-mobile-search-engine-market-share/ (last visited October 16, 2024)
Distribution of the mobile search engine market in South Korea in 2023 [Graph], StatCounter, June 17, 2024. [Online]. Available: https://www.statista.com/statistics/1369483/south-korea-mobile-search-engine-market-share/