Interest in benefits of functional drinks U.S. 2025| Statista

A survey conducted in August 2025 found that most Americans, with a share of almost

***

percent, were interested in functional drinks that provided energy. The second most popular functional benefits were immune support and digestive health.

Attributes that appeal to consumers when buying functional beverages in the United States in 2025

Characteristic	Share of respondents
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

September 2025

More information

Region

United States

Survey time period

August 28, 2025

Number of respondents

994 respondents

Age group

18 years and older

Supplementary notes

Original survey question: "Which functional attributes appeal to you most when considering functional beverages?"

Multiple answers were possible.

Citation formats

Other statistics on the topic
Functional drinks in the United States

Where do you most often purchase soft drinks?

Favorite purchase locations for soft drinks in the United States 2025

Favorite purchase locations for soft drinks in the United Kingdom 2025

Per capita consumption volume of carbonated soft drinks in Mexico from 2018 to 2030 (in liters)

Mexico: carbonated soft drinks consumption per capita 2018-2030

Attributes that appeal to consumers when buying functional beverages in the UK in 2025

Interest in functional benefits of drinks in the United Kingdom 2025, by type

Access all statistics starting from $2,388 USD yearly ^*

* For commercial use only

For single users

$0 USD

Always free

Access limited to Free Statistics. Premium Statistics are not included.

Free Statistics

Based on your interests

For single users

$199 USD

per month, billed annually ¹

Buy now

Free Statistics
Premium Statistics

The statistic on this page is a Premium Statistic and is included in this account.

For teams of up to 5 people

$1,299 USD

per month, billed annually ¹

Buy now

Free + Premium Statistics
Reports
Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Leading companies trust Statista:

Related reports: Available to download in PDF or PPTX format

All data
in one format

Functional drinks in the United States

46 page/s
English
pptx
Detailed references

Everything on "Functional drinks in the United States" in one document: edited and divided into chapters, including detailed references.

Go to report

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.

Marlene Greenfield
Vice President, Hearst Magazines