This timeline presents video games advertising spending worldwide from 2010 to 2015, as well as a forecast thereof until 2020. The spending in expected to reach 3.63 billion U.S. dollars in 2017, up from 1.4 billion in 2010. The global video game market is projected to generated 72.5 billion U.S. dollars in 2017. In 2016, China was the largest gaming market worldwide with revenues exceeding 24 billion U.S. dollars.
Video games advertising spending worldwide from 2010 to 2020
(in billion U.S. dollars)
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McKinsey. (December 15, 2016). Video games advertising spending worldwide from 2010 to 2020 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 27, 2022, from https://www.statista.com/statistics/238140/global-video-games-advertising-revenue/
McKinsey. "Video games advertising spending worldwide from 2010 to 2020 (in billion U.S. dollars)." Chart. December 15, 2016. Statista. Accessed June 27, 2022. https://www.statista.com/statistics/238140/global-video-games-advertising-revenue/
McKinsey. (2016). Video games advertising spending worldwide from 2010 to 2020 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 27, 2022. https://www.statista.com/statistics/238140/global-video-games-advertising-revenue/
McKinsey. "Video Games Advertising Spending Worldwide from 2010 to 2020 (in Billion U.S. Dollars)." Statista, Statista Inc., 15 Dec 2016, https://www.statista.com/statistics/238140/global-video-games-advertising-revenue/
McKinsey, Video games advertising spending worldwide from 2010 to 2020 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/238140/global-video-games-advertising-revenue/ (last visited June 27, 2022)
