Leading non-feed Facebook ad placements worldwide 2019-2020

Published by Statista Research Department, Jan 6, 2023
During the fourth quarter of 2020, 2.7 percent of global Facebook advertising spending was invested in marketplace ads. The share increased 0.8 percentage points compared to the fourth quarter of 2019.n On the other hand, the share invested in in-stream video ads fell from two to one percent in the same period.

Leading non-feed Facebook ad placements worldwide in 4th quarter 2019 and 4th quarter 2020, by Facebook ad spend share

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Release date

March 2021

Region

Worldwide

Survey time period

Q4 2019 and Q4 2020

Special properties

excluding Instagram, Audience Network, and Messenger / based on anonymized performance data from Facebook programs under Tinuiti management, wider industry metrics may vary

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Statistics on " Facebook advertising and marketing "

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Statistics on Facebook advertising and marketing

Overview

4

Usage

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Metrics

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Content & engagement rates

8

Successful brands

6

Competitors

6

Consumers

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Further related statistics

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Topics

Facebook advertising and marketingFacebookInstagramSocial media advertising and marketing worldwideTwitter advertising and marketing
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