Sales of Little Caesars in the U.S. 2008-2019

Well-known American pizza chain, Little Caesars, generated sales of approximately 3.81 billion U.S. dollars in the United States in 2019. The company’s revenue shows a decrease from the previous year’s figure of 3.82 billion U.S. dollars.

The top pizza players

In 2018, Little Caesars ranked in the top three leading pizza chains in terms of sales in the United States, however global pizza giant Domino's Pizza was awarded the top spot. Hot on the tail of Domino’s was Pizza Hut, which came in close second. Within the ranking, Little Caesars’ closest competitor was Papa John’s Pizza (ranked fourth), which generated sales of around 2.7 billion U.S. dollars in 2018, showing that it is the one Little Caesars needs to keep an eye on.

Does high revenue equal high consumer satisfaction?

Little Caesars has proven popular with U.S. consumers. In a 2018 survey, 41 percent of U.S. adults stated that the company was their favorite pizza chain. However, the company was beaten in popularity by six other competitors, including brands such as Pizza Ranch (top ranked), Papa John’s, and Domino’s. Whilst some people list Little Caesars as their go-to pizza place, according to the American Customer Satisfaction Index (ACSI), the chain achieved a ACSI score of 77 out of 100 in 2019, which was below the limited-service restaurant industry average score of 80.

Sales of Little Caesars in the United States from 2008 to 2019 (in billion U.S. dollars)*

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Sources

Release date

April 2020

Region

United States

Survey time period

2008 to 2019

Supplementary notes

*Technomic estimates.

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