This statistic shows the usage of deodorants / anti-perspirants in the United States from 2011 to 2020 and a forecast thereof until 2024. The data has been calculated by Statista based on the U.S. Census data and Simmons National Consumer Survey (NHCS). According to this statistic, 298.7 million Americans used deodorants / anti-perspirants in 2020. This figure is projected to increase to 306.04 million in 2024.
U.S. population: Usage of deodorants / anti-perspirants from 2011 to 2024
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Statistics on Deodorants in the United Kingdom (UK)
Market overview
4
- Premium Statistic Deodorant market value in Great Britain 2010-2021
- Premium Statistic Deodorants and antiperspirants: sales value in the United Kingdom (UK) 2010-2021
- Premium Statistic Value of deodorants & antiperspirant exports from the United Kingdom (UK) 2012-2021
- Premium Statistic Value of deodorants & antiperspirant imports in the United Kingdom (UK) 2012-2021
Brand rankings
6
- Premium Statistic Leading 'Anti-Perspirants & Body Spray Deodorants' brands among men in GB 2021, by number of users
- Premium Statistic Supermarket brands of men's deodorants in Great Britain 2015-2021, by number of users
- Premium Statistic Leading 'Anti-Perspirants & Body Spray Deodorants' brands among women in GB 2021, by number of users
- Premium Statistic Supermarket brands of deodorants in Great Britain 2015-2021, by number of users
- Premium Statistic Sure antiperspirant products for women in Great Britain 2015-2021, by number of users
- Premium Statistic Leading Lynx products in Great Britain 2013-2021, by number of users
Consumption habits
4
- Premium Statistic Frequency of male users of 'Anti-Perspirants & Body Spray Deodorants' in GB 2021
- Premium Statistic Frequency of anti-perspirants usage by men in Great Britain 2017-2021
- Premium Statistic Frequency of anti-perspirants usage by women in Great Britain 2017-2021
- Premium Statistic Anti-perspirants & deodorants for women usage in Great Britain 2016-2020, by type
Further related statistics
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- Number of uses of anti-perspirants / deodorants in the U.S. 2011-2020
- Types of deodorants / anti-perspirants used in the U.S. 2011-2020
- Forms of deodorants / anti-perspirants used in the U.S. 2011-2020
- Kinds of anti-perspirants used in the U.S. 2011-2020
- Leading 'Anti-Perspirants & Body Spray Deodorants' brands among men in FR 2021, by number of users
- Anti-perspirants & deodorants for men usage in Great Britain in 2016-2020, by type
- Deodorant brands most purchased by men in France 2020
Further Content: You might find this interesting as well
Statistics
- Number of uses of anti-perspirants / deodorants in the U.S. 2011-2020
- Types of deodorants / anti-perspirants used in the U.S. 2011-2020
- Forms of deodorants / anti-perspirants used in the U.S. 2011-2020
- Kinds of anti-perspirants used in the U.S. 2011-2020
- Leading 'Anti-Perspirants & Body Spray Deodorants' brands among men in FR 2021, by number...
- Anti-perspirants & deodorants for men usage in Great Britain in 2016-2020, by type
- Deodorant brands most purchased by men in France 2020
Topics

Statista. (November 1, 2020). U.S. population: Usage of deodorants / anti-perspirants from 2011 to 2024 [Graph]. In Statista. Retrieved March 25, 2023, from https://www.statista.com/statistics/285880/usage-of-deodorants-anti-perspirants-in-the-us-trend/
Statista. "U.S. population: Usage of deodorants / anti-perspirants from 2011 to 2024." Chart. November 1, 2020. Statista. Accessed March 25, 2023. https://www.statista.com/statistics/285880/usage-of-deodorants-anti-perspirants-in-the-us-trend/
Statista. (2020). U.S. population: Usage of deodorants / anti-perspirants from 2011 to 2024. Statista. Statista Inc.. Accessed: March 25, 2023. https://www.statista.com/statistics/285880/usage-of-deodorants-anti-perspirants-in-the-us-trend/
Statista. "U.S. Population: Usage of Deodorants / Anti-perspirants from 2011 to 2024." Statista, Statista Inc., 1 Nov 2020, https://www.statista.com/statistics/285880/usage-of-deodorants-anti-perspirants-in-the-us-trend/
Statista, U.S. population: Usage of deodorants / anti-perspirants from 2011 to 2024 Statista, https://www.statista.com/statistics/285880/usage-of-deodorants-anti-perspirants-in-the-us-trend/ (last visited March 25, 2023)
U.S. population: Usage of deodorants / anti-perspirants from 2011 to 2024 [Graph], Statista, November 1, 2020. [Online]. Available: https://www.statista.com/statistics/285880/usage-of-deodorants-anti-perspirants-in-the-us-trend/