U.S. leading salsa brands based on dollar sales 2015

Tostitos is the leading brand of salsa in the United States by a large margin. In 2015 the chips and dip brand generated some 449.4 million U.S. dollars in salsa sales. Tostitos is a subsidiary of Frito Lay, which is in turn owned and operated by PepsiCo. The brand was second in tortilla and tostada chip sales, behind Doritos.


Salsa is mostly associated with Mexican cuisine and can be prepared with a wide range of ingredients and cooking methods. One of the most common kinds of salsa is pico de gallo which is often made from fresh tomatoes, jalapeño peppers, onion, lime, and cilantro. Though many varieties of salsa can easily be made at home, many consumers prefer the ease and convenience of store-bought salsa.

Condiments in the United States

In terms of dollar sales, Mexican sauces were the leading category of condiment in the United States in 2018. That year, sales of Mexican sauces reached 1.6 billion U.S. dollars. In comparison, ketchup sales amounted to about 780 million U.S. dollars. Kraft Heinz Co. was the largest sauce, dressing, and condiment company in the United States in 2017, with retail sales of 2.74 billion U.S. dollars.

Leading salsa brands in the United States in 2015, based on dollar sales

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Release date

May 2015


United States

Survey time period

52 weeks ending February 22, 1015

Supplementary notes

Total U.S. multi-outlet sales for the 52 weeks ending February 22, 2015.
Many companies may have multiple brand listings in the IRI data.

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