In 2020, AbbVie's advertising spending on Humira in the United States reached 494 million U.S. dollars. In the previous year the pharmaceutical company invested 556 million U.S. dollars in measured media advertising of the drug.
AbbVie's advertising spending on Humira in the United States from 2014 to 2020 (in million U.S. dollars)
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Advertising Age. (July 12, 2021). AbbVie's advertising spending on Humira in the United States from 2014 to 2020 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 08, 2022, from https://www.statista.com/statistics/318301/humira-ad-spend-usa/
Advertising Age. "AbbVie's advertising spending on Humira in the United States from 2014 to 2020 (in million U.S. dollars)." Chart. July 12, 2021. Statista. Accessed August 08, 2022. https://www.statista.com/statistics/318301/humira-ad-spend-usa/
Advertising Age. (2021). AbbVie's advertising spending on Humira in the United States from 2014 to 2020 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 08, 2022. https://www.statista.com/statistics/318301/humira-ad-spend-usa/
Advertising Age. "Abbvie's Advertising Spending on Humira in The United States from 2014 to 2020 (in Million U.S. Dollars)." Statista, Statista Inc., 12 Jul 2021, https://www.statista.com/statistics/318301/humira-ad-spend-usa/
Advertising Age, AbbVie's advertising spending on Humira in the United States from 2014 to 2020 (in million U.S. dollars) Statista, https://www.statista.com/statistics/318301/humira-ad-spend-usa/ (last visited August 08, 2022)