Reasons for not using business analytics in the U.S. 2014

This statistic presents information on the reason for not using business analytics in companies in the United States as of May 2014. During the survey, 31.3 percent of respondents stated that their companies did not use business analytics as the company was not at the scale or maturity level where it could benefit from analytics.

If your company is not using business analytics, what is the primary reason?

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Sources

Release date

August 2014

Region

United States

Survey time period

April 28 to May 29, 2014

Special properties

Mid-market companies with annual revenues ranging from $100 million to more than $1 billion

Supplementary notes

Half of the respondents were C-suite executives, while the remaining 50 percent held other management roles.

One third of the respondents were from consumer and industrial product companies, with the remainder divided among energy and resources; financial services; life sciences and health care; technology, media and communications; and other industries.

Figures may not add to 100 percent due to rounding, or for questions where survey participants had the option to choose multiple responses.
The source does not provide further information on the survey methdology (type of survey used).

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