Average click-to-open rate in the United Kingdom (UK) 2010-2015

This statistic displays the average unique click-to-open rates in the United Kingdom (UK) from 2010 to 2015. In 2015, click-to-open rates decreased to the level of 20 percent, compared to 32 percent in 2013.

Average click-to-open rate for e-mail marketing in the United Kingdom (UK) in 2010-2015

Click-to-open rate
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Sources

Release date

January 2017

Region

United Kingdom

Survey time period

2010-2015

Number of respondents

14 respondents

Special properties

e-mail service providers

Method of interview

Online survey

Supplementary notes

* Data for 2012 and 2014 was not provided by the source.

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Statistics on "E-mail marketing "

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