This statistic illustrates the factors that influence choice of retail bank, according to Western and Central European customers as of 2014. Across the board, a higher share of Central European customers considered the mentioned factors important. Fees and price influenced customers in both regions, with five percent more respondents underlining the importance in Central Europe: 66 percent compared to 61 percent in the West. Also, approximately 23 percent of Central European customers valued the quality of mobile service, compared to 18 percent of Western customers.
Factors influencing customers' choice of bank in Western and Central Europe as of 2014
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Capgemini. (April 24, 2014). Factors influencing customers' choice of bank in Western and Central Europe as of 2014 [Graph]. In Statista. Retrieved December 13, 2024, from https://www.statista.com/statistics/417747/bank-choice-factors-in-western-central-europe/
Capgemini. "Factors influencing customers' choice of bank in Western and Central Europe as of 2014." Chart. April 24, 2014. Statista. Accessed December 13, 2024. https://www.statista.com/statistics/417747/bank-choice-factors-in-western-central-europe/
Capgemini. (2014). Factors influencing customers' choice of bank in Western and Central Europe as of 2014. Statista. Statista Inc.. Accessed: December 13, 2024. https://www.statista.com/statistics/417747/bank-choice-factors-in-western-central-europe/
Capgemini. "Factors Influencing Customers' Choice of Bank in Western and Central Europe as of 2014." Statista, Statista Inc., 24 Apr 2014, https://www.statista.com/statistics/417747/bank-choice-factors-in-western-central-europe/
Capgemini, Factors influencing customers' choice of bank in Western and Central Europe as of 2014 Statista, https://www.statista.com/statistics/417747/bank-choice-factors-in-western-central-europe/ (last visited December 13, 2024)
Factors influencing customers' choice of bank in Western and Central Europe as of 2014 [Graph], Capgemini, April 24, 2014. [Online]. Available: https://www.statista.com/statistics/417747/bank-choice-factors-in-western-central-europe/