Australia smartphone vendor market share shipments 2014-2017

An estimated 2.06 million smart phones were shipped in the second quarter of 2017 in Australia, with Apple as the most successful single manufacturer with a 37 percent share of the market. In the same year, Samsung were the second most successful with a 34 percent market share.

Smartphone operating systems in Australia

Apple’s own smartphone operating system, iOS, had a market share of around 44 percent in Australia as of December 2018. By comparison, Google’s Android operating system had an over 55 percent market share. Other mobile operating systems, for example Blackberry and Windows, had less than one percent market share.

Smartphone owners

In 2018, 96 percent of individuals in Australia aged between 25 and 34 owned a smartphone, as did 95 percent of those between 12 and 24. The penetration rate of smartphones has increased year on year since 2012, from less than half of the population to just over 65 percent as of 2016. This upward trend is expected to continue, reaching around 75 percent in 2022.

Vendors' market share of smartphone shipments in Australia from Q1 2014 to Q2 2017

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until May 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

August 2017



Survey time period

2014 and 2017

Supplementary notes

* ZTE/Telstra combined market share for second quarter of 2017

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Smartphones in the U.S."

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.