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Y-o-Y out-of-home ad revenue growth in the U.S. 2012-2020, by quarter

Published by
A. Guttmann,
Nov 29, 2021
In the second quarter of 2020, outdoor advertising revenue in the United States plummeted by 45 percent compared to the same period in the previous year. This significant drop is due to the fact, that the outdoor advertising sector was severely hit by COVID-19 and its consequences, since the majority of the audiences were not exposed to outdoor advertising due to lockdowns.

Change in out-of-home advertising revenue in the United States from 1st quarter 2012 to 2nd quarter 2020

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Sources

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In cooperation with
OAAA
Release date

August 2020

Region

United States

Survey time period

Q1 2012 to Q2 2020

Supplementary notes

Figures for periods prior to the latest come from previous reporting.

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