Annual growth of TV advertising expenses in Japan 2013-2022

Published by Statista Research Department, Sep 19, 2023
TV advertising spending in Japan decreased by two percent in 2022 compared to the previous year. As a result, the television advertising expenditure reached a value of about 1.8 trillion Japanese yen.

Year-on-year change of television advertising expenditure in Japan from 2013 to 2022

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Release date

February 2023

Region

Japan

Survey time period

2013 to 2022

Special properties

includes both terrestrial and satellite television

Supplementary notes

The source defines the growth rate as change from the previous year, with the previous year's result indexed at 100. Values have been modified accordingly.

100 Japanese yen equal 0.69 U.S. dollars or 0.63 euros as of September 2023.
Data prior to 2020 come from previous reports.

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