TV advertising spending in Japan grew by 11.1 percent in 2021 compared to the previous year. As a result, the television advertising expenditure reached a value of about 1.84 trillion Japanese yen.
Year-on-year change of television advertising expenditure in Japan from 2013 to 2021
includes both terrestrial and satellite television
Supplementary notes
The source defines the growth rate as change from the previous year, with the previous year's result indexed at 100. Values have been modified accordingly.
1 Japanese yen equals 0.0077 U.S. dollars or 0.0072 euros as of June 2022.
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Dentsu. (May 26, 2022). Year-on-year change of television advertising expenditure in Japan from 2013 to 2021 [Graph]. In Statista. Retrieved August 11, 2022, from https://www.statista.com/statistics/387931/tv-advertising-expenditures-change-japan/
Dentsu. "Year-on-year change of television advertising expenditure in Japan from 2013 to 2021." Chart. May 26, 2022. Statista. Accessed August 11, 2022. https://www.statista.com/statistics/387931/tv-advertising-expenditures-change-japan/
Dentsu. (2022). Year-on-year change of television advertising expenditure in Japan from 2013 to 2021. Statista. Statista Inc.. Accessed: August 11, 2022. https://www.statista.com/statistics/387931/tv-advertising-expenditures-change-japan/
Dentsu. "Year-on-year Change of Television Advertising Expenditure in Japan from 2013 to 2021." Statista, Statista Inc., 26 May 2022, https://www.statista.com/statistics/387931/tv-advertising-expenditures-change-japan/
Dentsu, Year-on-year change of television advertising expenditure in Japan from 2013 to 2021 Statista, https://www.statista.com/statistics/387931/tv-advertising-expenditures-change-japan/ (last visited August 11, 2022)
