Share of programmatic in digital ad budgets worldwide 2013-2019

Share of programmatic in digital media investments according to marketers worldwide from 2013 to 2019

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Release date

August 2020

Region

Worldwide

Survey time period

2013 to 2019

Number of respondents

48 respondents

Special properties

among marketers with global responsibility for media and programmatic

Supplementary notes

Original question: "Approximately what share of your total digital media investment is bought programmatically?"

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Statistics on " Digital advertising in Europe "

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Overview

7

Formats

8

Social media

6

Programmatic

6

Marketer insights

8

Further related statistics

5
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interest

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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