U.S. vehicle sales - major car brands December 2017-2019

In terms of monthly light vehicle sales in the United States, Ford was the top brand in December 2019 with Toyota a close second. Customers in the U.S. bought some 172,000 Toyota-badged vehicles in December 2019.

Are consumers losing interest in new light vehicles?

Slightly over 17 million light vehicles were sold to U.S. auto dealers in 2019 while retail sales are estimated to have fallen short of the 17 million mark. Across the board, carmakers have been struggling to sell new light vehicles: New sales of light vehicles remained relatively flat between 2017 and 2019 albeit on a high level. 2019 car and light truck retail sales of just under 17 million units put the industry’s new light retail sales figures 1.4 percent lower in 2019 than in 2018. It is particularly passenger cars that do not move off the shelves easily, as light truck sales reached a peak in 2019. Passenger cars now only represent less than one third of all light vehicle sales in the U.S.

Vehicle sales of major car brands in the United States between December 2017 and December 2019

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Release date



United States

Survey time period

December 2017 to December 2019

Supplementary notes

The figures for December 2017 through December 2018 were taken from thetruthaboutcars.com .

* Ford and GM only release quarterly data (as of 05/03/2018). The figures displayed are as of the end of the quarter.

** Mercedes-Benz excludes Sprinter/Metris;

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Statistics on "Automotive industry in the United States"

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