Ford Motor Co. - vehicle sales in the United States by segment 2019

In a comparison between the fourth quarter of 2018 and the fourth quarter of 2019, the number of Ford-badged vehicles sold to customers throughout the United States decreased from almost 607,000 to just under 600,000. That said, sales of Lincoln-badged vehicles increased by over 5,000 units between the two time periods.

Restructuring phase

In an effort to reduce costs and boost profitability, Ford is in the midst of an overhaul process. The company is making significant product-line changes and refurbishments to several regional business units. It is expected that 2020 will see crucial product launches, including a new generation of Ford's best-selling pickup truck variant and a new Mustang electric crossover. Another part of this process is slimming the payroll: Ford's workforce decreased to 190,000 employees in 2019. President of Automotive, Joe Hinrichs is also on the way out.

New direction ahead

Looking to remain a competitive player in the industry, Ford committed almost 24 billion U.S. dollars to research and development in between 2017 and 2019. The company has been viewing AI as a new, lucrative direction for the company to develop partially autonomous vehicles. As such, Ford has announced plans to invest over four billion U.S. dollars in AI technology development through 2023.

Ford Motor Corporation's vehicle sales in the United States in 4th quarter 2018 and 2019, by segment

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

2020

Region

United States

Survey time period

Q4 2018 and 2019

Supplementary notes

Brand-wise figures have been added up.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Car brands"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.