According to a study conducted in the second quarter of 2022, approximately 22 percent of radio listeners in Brazil were aged between 30 and 39 years. The 40-49 age group accounted for one-fifth (20 percent) of the audience. Most online radio listeners in Brazil were also in their thirties and forties in 2022.
Distribution of radio audience in Brazil in 2nd quarter 2022, by age group
based on data from the metropolitan areas of São Paulo, Campinas, Rio de Janeiro, Belo Horizonte, Vitória, Porto Alegre, Curitiba, Florianópolis, Goiânia, Salvador, Fortaleza, Recife, and the Federal District
Supplementary notes
Percentage points exceeding 100 percent are probably due to rounding.
The source does not specify the type of the survey nor the number of respondents.
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Kantar Ibope Media. (September 20, 2022). Distribution of radio audience in Brazil in 2nd quarter 2022, by age group [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/696953/radio-audience-age-brazil/
Kantar Ibope Media. "Distribution of radio audience in Brazil in 2nd quarter 2022, by age group." Chart. September 20, 2022. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/696953/radio-audience-age-brazil/
Kantar Ibope Media. (2022). Distribution of radio audience in Brazil in 2nd quarter 2022, by age group. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/696953/radio-audience-age-brazil/
Kantar Ibope Media. "Distribution of Radio Audience in Brazil in 2nd Quarter 2022, by Age Group." Statista, Statista Inc., 20 Sep 2022, https://www.statista.com/statistics/696953/radio-audience-age-brazil/
Kantar Ibope Media, Distribution of radio audience in Brazil in 2nd quarter 2022, by age group Statista, https://www.statista.com/statistics/696953/radio-audience-age-brazil/ (last visited November 09, 2024)
Distribution of radio audience in Brazil in 2nd quarter 2022, by age group [Graph], Kantar Ibope Media, September 20, 2022. [Online]. Available: https://www.statista.com/statistics/696953/radio-audience-age-brazil/
