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Distribution of automotive ad expenditure in India 2019 by channel

Distribution of advertising expenditure in the automotive industry across India as of 2019, by channel

by Sanika Diwanji, last edited Nov 8, 2019
Distribution of automotive ad expenditure in India 2019 by channel In 2019 the Indian automotive industry spent 45 percent of its advertising budgets on the print media, followed by television ads at 28 percent of the total expenditure. Interestingly, the spending on digital advertising increased from 12 percent in 2018 to 15 percent in 2019.
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Distribution of advertising expenditure in the automotive industry across India as of 2019, by channel

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