Consumer awareness and purchasing behavior for select D2C brands in the U.S. 2019

This statistic presents the awareness versus purchasing intent regarding selected D2C brands according to consumers in the United States in 2018. The brand with the highest awareness reach among consumers was Harry's. The company had an 48 percent awareness rate among consumers, with 12 percent of those are of the brand reporting that they had purchased an item from grooming products provider.

Awareness versus purchasing intent for selected D2C brands according to consumers in the United States in 2019

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

October 2019

Region

United States

Survey time period

2019

Number of respondents

4,006 respondents

Supplementary notes

D2C: Direct-to-consumer
The source does not provide an exact date of survey.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Online shopping in Russia "

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.