How Millennial parents find coupons for grocery shopping trips U.S. 2018

This statistic displays leading coupon searching activities which Millennial parents carry out before grocery shopping in the United States in 2018. Some 74 percent of Millennial survey respondents who are parents stated that they looked at online store circulars or ads for specific retailers where they plan to shop.

Millennial parent coupon searching activities when preparing for a grocery shopping trip in the United States in 2018*

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Source

Release date

March 2019

Region

United States

Survey time period

Q3 2018

Number of respondents

1,000 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

* Original survey question: "When preparing for a grocery shopping trip, how often do you do the following?"
Statistic displays respondents who answered with always or very often.

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Statistics on "Millennials in the U.S.: Grocery shopping behavior"

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