U.S. online dating users 2028

Over the last two observations, the number of users is forecast to significantly increase in all segments. This reflects the overall trend throughout the entire forecast period from 2018 to 2028. It is estimated that the indicator is continuously rising in all segments. In this regard, the Non-paying Online Dating segment achieves the highest value of 50.14 million users in 2028.

Find further statistics on other topics such as a comparison of countries or regions regarding the revenue and a comparison of the number of users in the United Kingdom.

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Number of online dating service users in the United States from 2018 to 2028 (in millions)

Characteristic	Non-paying Online Dating	Paying Online Dating
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Online Dating market is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two noticeable examples are Tinder and Zoosk. In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. In doing so, they can apply search filters with regard to criteria such as age, location and other attributes.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

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