Russian advertisers on COVID-19 advantages for business 2020

More than one half of surveyed members of IAB Russia stated that the coronavirus (COVID-19) outbreak helped reduce costs that would not be cut otherwise in May 2020. The share of business representatives finding an advantage in their employees being ready to work for less money increased from 3 to 35 percent from March to May 2020.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Are there positive changes for business in general over the period of the coronavirus epidemic?*

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in

Release date

June 2020



Survey time period

March 23-24, April 13-22, and May 18-25, 2020

Special properties

IAB Russia members

Supplementary notes

* In March 2020, the study received 43 questionnaires (34 fully completed, 9 partially).
In April 2020, the study received 65 questionnaires (38 fully completed, 27 partially)
In May 2020, the study received 33 questionnaires (26 fully completed, 7 partially).
Other and not stated responses are not presented.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Coronavirus (COVID-19) in Russia"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.