Number of paid video subscriptions in India 2018-2020

About 11 million subscribers in India paid for 21 million video subscriptions in 2019. This was estimated to increase significantly by 2020. This growth can be attributed to the creation of customized packages for OTT users based on their consumption, thereby cutting costs. Other reasons could be the increase in original content, and free and trial access to the platforms for a limited period.

Number of paying subscribers and subscriptions across India in 2018 and 2019, with an estimate for 2020

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Sources

Release date

March 2020

Region

India

Survey time period

2018 and 2019

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Statistics on "Streaming in India"

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