Sports drink market size in Japan 2014-2023

Published by C. Diep, Oct 4, 2023
The value of the sports drink market in Japan amounted to 207 billion Japanese yen in 2022, representing a decrease from over 244 billion yen in 2014. Figures were forecast to stay on a similar level in the following year. The domestic sports drink market includes isotonic and hypotonic beverages, with the isotonic drinks Pocari Sweat and Aquarius being major sports drink brands.

Value of the sports drink market in Japan from 2014 to 2022 with a forecast for 2023 (in billion Japanese yen)

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Release date

June 2023

Region

Japan

Survey time period

2014 to 2022

Supplementary notes

*Forecast.

Data prior to 2020 come from previous reports.
100 Japanese yen equal 0.67 U.S. dollars or 0.63 euros as of October 2023.
Values have been rounded.

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