Store brand purchasing during COVID-19 in the United States in 2020, by generation

Share of consumers buying more store brands during the coronavirus outbreak in the United States in 2020, by generation

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Source

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Release date

2020

Region

United States

Survey time period

June 2020

Number of respondents

1,000 respondents

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

The source does not provide information on the original wording of the question used during the survey.
Percentage points exceeding 100 percent are probably due to rounding.

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