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Share of mobile traffic on generalist retailer websites in France 2020

As many general retailers or mass distribution channels experienced an exponential growth during the months of the COVID-19 induced lockdown in France, the source wanted to measure the mobile traffic of the different retailers websites. Thus, mobile traffic represented the majority of the online traffic of Casino.fr, with 90 percent of it's visitors being mobile users. This was followed by other online platforms such as E-leclerc.com and Auchan.fr, both having over 70 percent of their visitors using mobile devices.

Mobile traffic share on French mass distribution websites in March 2020

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Source

Release date

May 2020

Region

France

Survey time period

March 2020

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Statistics on "Smartphone users in France "

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