Purposes of using an online travel agency Vietnam 2020

Published by
Minh-Ngoc Nguyen,
Feb 15, 2022
According to a survey by Rakuten Insight on online travel agencies (OTA) conducted in November 2020, accommodation booking was the most popular usage of an online travel agency, as chosen by 70 percent of Vietnamese respondents. Approximately 57 percent of them used an online travel agency to buy flight, train, or bus tickets; the second most popular usage of such an agency.

Leading purposes of using an online travel agency in Vietnam as of November 2020

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In cooperation with
Rakuten Insight
Release date

January 2021

Region

Vietnam

Survey time period

November 12 to 30, 2020

Number of respondents

1,564 respondents

Age group

16 years and older

Special properties

among Vietnamese respondents

Method of interview

Online survey

Supplementary notes

The survey question was: "What did you use an online travel agency for? (choose all answers that apply)"

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Statistics on " Online travel market in Vietnam "

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Statistics on Online travel market in Vietnam

Overview

6

Key indicators

3

Usage of OTAs

6

Leading OTAs

3

Consumer preferences

4

Impacts of COVID-19

4

Further related statistics

19

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Online travel market in VietnamE-commerce in VietnamInternet usage in VietnamTourism industry in Vietnam
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