Share of private labels in online BPC market in India 2017-2018

Published by A. Minhas, Mar 17, 2022
The market share of private labels in the online beauty and personal care market in India had increased by four percent between 2017 and 2018 to a share of 12 percent. Key private labels were introduced to the market by the online retailer Nykaa and the Purplle-owned brand StayQuirky.

Market share of private labels in online beauty and personal care market in India from 2017 to 2018

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Release date

January 2019

Region

India

Survey time period

2017 to 2018

Supplementary notes

BPC refers to beauty and personal care

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Statistics on " Private labels in India "

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Other statistics that may interest you Private labels in India

Global overview

3

Indian market

5

Growth story

3

Online and offline

4

Brand versus private labels

8

Further related statistics

19

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Topics

Private labels in IndiaE-commerce worldwidePrivate label market in the U.S.Brands on social mediaE-commerce in India
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