In 2020, the share of online repeat purchases of private labels was the largest in the cosmetics category with a share of 75 percent repeat purchases. Moreover, the data shows that the share of online repeat purchases for private labels is more than 50 percent in all categories. Among online grocery, wellness and furniture sales the share of repeat purchases with a little more than 50 percent is lower than among other categories.
Share of online repeat purchase of private labels in India 2020, by category
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KPMG. (February 26, 2020). Share of online repeat purchase of private labels in India 2020, by category [Graph]. In Statista. Retrieved November 10, 2024, from https://www.statista.com/statistics/1227653/india-share-of-online-repeat-purchase-of-private-labels/
KPMG. "Share of online repeat purchase of private labels in India 2020, by category ." Chart. February 26, 2020. Statista. Accessed November 10, 2024. https://www.statista.com/statistics/1227653/india-share-of-online-repeat-purchase-of-private-labels/
KPMG. (2020). Share of online repeat purchase of private labels in India 2020, by category . Statista. Statista Inc.. Accessed: November 10, 2024. https://www.statista.com/statistics/1227653/india-share-of-online-repeat-purchase-of-private-labels/
KPMG. "Share of Online Repeat Purchase of Private Labels in India 2020, by Category ." Statista, Statista Inc., 26 Feb 2020, https://www.statista.com/statistics/1227653/india-share-of-online-repeat-purchase-of-private-labels/
KPMG, Share of online repeat purchase of private labels in India 2020, by category Statista, https://www.statista.com/statistics/1227653/india-share-of-online-repeat-purchase-of-private-labels/ (last visited November 10, 2024)
Share of online repeat purchase of private labels in India 2020, by category [Graph], KPMG, February 26, 2020. [Online]. Available: https://www.statista.com/statistics/1227653/india-share-of-online-repeat-purchase-of-private-labels/
