According to a survey on over-the-top (OTT) video service usage conducted in May 2023 in South Korea, around 42.5 percent of respondents answered their opinion on using ads on OTT services and decreasing subscription fees depended on the amount of reduction from the original subscription price. Around 32 percent disliked advertisement on these video services regardless of how much cheaper the subscription fee became.
Opinions on fee reduction and advertisement on over-the-top (OTT) video services in South Korea as of May 2023
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Opensurvey. (June 5, 2023). Opinions on fee reduction and advertisement on over-the-top (OTT) video services in South Korea as of May 2023 [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/1391168/south-korea-opinion-about-ads-and-fee-reduction-on-ott-services/
Opensurvey. "Opinions on fee reduction and advertisement on over-the-top (OTT) video services in South Korea as of May 2023." Chart. June 5, 2023. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/1391168/south-korea-opinion-about-ads-and-fee-reduction-on-ott-services/
Opensurvey. (2023). Opinions on fee reduction and advertisement on over-the-top (OTT) video services in South Korea as of May 2023. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/1391168/south-korea-opinion-about-ads-and-fee-reduction-on-ott-services/
Opensurvey. "Opinions on Fee Reduction and Advertisement on Over-the-top (Ott) Video Services in South Korea as of May 2023." Statista, Statista Inc., 5 Jun 2023, https://www.statista.com/statistics/1391168/south-korea-opinion-about-ads-and-fee-reduction-on-ott-services/
Opensurvey, Opinions on fee reduction and advertisement on over-the-top (OTT) video services in South Korea as of May 2023 Statista, https://www.statista.com/statistics/1391168/south-korea-opinion-about-ads-and-fee-reduction-on-ott-services/ (last visited November 01, 2024)
Opinions on fee reduction and advertisement on over-the-top (OTT) video services in South Korea as of May 2023 [Graph], Opensurvey, June 5, 2023. [Online]. Available: https://www.statista.com/statistics/1391168/south-korea-opinion-about-ads-and-fee-reduction-on-ott-services/