B2B marketers using AI for chatbots in 2024

Published by
Christopher Ross
,
Jul 18, 2025

According to a survey, over

*********
of business-to-business (B2B) marketers experimented with AI-powered chatbots in 2024. While
**
percent of respondents were still in the training phase,
**
percent of surveyed professionals explored uses of AI tools for virtual assistants.

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Share of B2B marketers adopting AI for chatbots or virtual assistants in 2024

CharacteristicShare of respondents
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Showing entries 1 to 6 (6 entries in total)
Statistic: Share of B2B marketers adopting AI for chatbots or virtual assistants in 2024

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Release date

August 2024

Region

Worldwide

Survey time period

2024

Number of respondents

1,114 respondents

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