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CPC on Facebook in selected countries in Q4 2017

Average cost per click (CPC) on Facebook in selected countries as of 4th quarter 2017

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Source

Release date

May 2018

Region

Worldwide

Survey time period

Q4 2017

Special properties

this information is limited to campaigns with website clicks or website conversions as the objectives

Supplementary notes

Cost per click (CPC) (also called pay per click) is an internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked.

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