Snack purchase outlets in the UK & Ireland 2014

This statistic shows a distribution of snack purchases in the United Kingdom (UK) and Ireland in 2014, by place of purchase. According to the survey conducted for Bord Bia Irish Food Board, the majority of respondents purchased snacks from supermarkets.

Distribution of snack purchases in the United Kingdom (UK) and Ireland in 2014, by outlet

Characteristic	Percentage of snacking occasions
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Release date

March 2014

More information

Region

Ireland, United Kingdom

Survey time period

2014

Number of respondents

3,000*

Age group

16 years and older

Special properties

All who purchased own snack; 5,445 snacking occasions*

Method of interview

Online survey

Supplementary notes

* Research was conducted in two phases as follows:
Qualitative: four focus groups with 16-35 year olds in Ireland and several online discussion groups in the UK, with 56 respondents broken down by life stage and region.
Quantitative: online survey across Ireland and the UK with nationally represetative sample of 3,000 respondents, plus additional data from mums recording a 'snacking' diary for kids aged 10-15 years (= 4,886 snacking occasions).

The source states that findings between Ireland and the UK were very similar and therefore outlined figures are an average across both markets. In total the data covers 12,244 snacking occasions.

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