Most important factors when buying fashion items in the UK 2015

When you buy a fashion item, which of the following is the most important factor to you?

Most important factors when buying fashion items in the UK 2015 This statistics illustrates the most important factors to shoppers when buying fashion items in the United Kingdom as of 2015. UK clothes shoppers found the price, fit, look and quality to be the leading factors when purchasing fashion. Men tended to be slightly more concerned with price and quality and slightly less concerned with fit and look compared to the females surveyed.
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When you buy a fashion item, which of the following is the most important factor to you?

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PriceFitLookQualityBrandOn trendEthical
Total29262020211
Female25322317111
Male33201723411
PriceFitLookQualityBrandOn trendEthical
Total29262020211
Female25322317111
Male33201723411
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This statistics illustrates the most important factors to shoppers when buying fashion items in the United Kingdom as of 2015. UK clothes shoppers found the price, fit, look and quality to be the leading factors when purchasing fashion. Men tended to be slightly more concerned with price and quality and slightly less concerned with fit and look compared to the females surveyed.
Show more
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