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U.S. consumers who purchased products after seeing an internet ad in 2017, by income

This statistic presents the share of consumers who have purchased products after seeing an ad on the internet in the United States as of September 2017, by income. According to the findings, 43 percent of consumers with a reported income of less than 50,000 U.S. dollars said they had purchased products after viewing an online ad.

Share of consumers who have purchased products after seeing an ad on the internet in the United States as of September 2017, by income

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Source

Release date

September 2017

Region

United States

Survey time period

August 24 to September 8, 2017

Number of respondents

4,402 respondents

Age group

18 years and older

Special properties

internet advertising excluding social media ads

Method of interview

Online survey

Supplementary notes

Question: Have you ever purchased a product or service after seeing an ad on any of the following? [the internet other than social media]

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