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Yum Brands ad spend in the U.S. in 2017, by type
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Yum Brands ad spend in the U.S. in 2017, by type
Yum Brands advertising spending in the United States in 2017, by type (in 1,000 U.S. dollars)
This statistic shows advertising spending of Yum Brands in the United States in 2017, by type. The restaurant franchise giant spent 733.38 million U.S. dollars on TV advertising, out of that nearly 45 million was spent on Spanish-language TV in 2017. The company is a parent of the fast-food brands Taco Bell, Pizza Hut and KFC.
Yum Brands advertising spending in the United States in 2017, by type (in 1,000 U.S. dollars)
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This statistic shows advertising spending of Yum Brands in the United States in 2017, by type. The restaurant franchise giant spent 733.38 million U.S. dollars on TV advertising, out of that nearly 45 million was spent on Spanish-language TV in 2017. The company is a parent of the fast-food brands Taco Bell, Pizza Hut and KFC.
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- Release date
- January 2019
- Region
- United States
- Survey time period
- 2017
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- Release date
- January 2019
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- Region
- United States
- Survey time period
- 2017
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Statistics on "Advertising market in the U.S."
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Statistics on "Advertising market in the U.S."
- Estimated aggregate revenue of the U.S. advertising, public relations, and related service industry from 2004 to 2017 (in billion U.S. dollars)
- Estimated expenses of the U.S. advertising, public relations and related services industry from 2007 to 2017 (in billion U.S. dollars)
- Media advertising spending in the United States from 2015 to 2022 (in billion U.S. dollars)
- Distribution of advertising spending in the United States from 2010 to 2020, by media
- Change in advertising spending in the United States in 2017, by medium
- Advertising spending vs. consumer time spent in the United States in 2017, by medium
- Largest advertisers in the United States in 2017 (in billion U.S. dollars)
- Measured media advertising spending in the United States from 2014 to 2017, by category (in billion U.S. dollars)
- Local advertising revenues in the United States from 2016 to 2021 (in billion U.S. dollars)
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- Advertising spending in the United States from 2010 to 2019, by state (in million U.S. dollars)
- Return on advertising spending (ROAS) per dollar invested in the United States in 2018, by medium (in U.S. dollars)
- TV advertising revenue in the United States in 2018 and 2022 (in billion U.S. dollars)
- Local television advertising revenue in the United States from 2010 to 2019 (in billion U.S. dollars)
- Advertising spending in the cable and other pay TV services industry in the United States from 2010 to 2019 (in million U.S. dollars)
- Short-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2010 to 4th quarter 2017 (in million U.S. dollars)
- Long-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2011 to 4th quarter 2017 (in million U.S. dollars)
- Leading brands advertised on TV in the United States in 4th quarter 2018, by number of ad occurrences
- Share of online TV in TV advertising revenue in the United States from 2012 to 2018
- Share of consumers who found TV advertising to be helpful in the United States as of May 2017
- Share of consumers who felt annoyed by TV advertising in the United States as of May 2017
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- Radio advertising spending in the United States from 2012 to 2022 (in billion U.S. dollars)
- Direct response (DR) radio advertising spending in the United States from 4th quarter 2011 to 4th quarter 2017
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