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This report presents insights and statistics on wine e-commerce worldwide. It provides data on key regions around the globe, most notably the United States and Europe. The report also includes sales figures and a ranking of the leading wine online stores in selected markets like France, Italy, Spain, Germany, and the United Kingdom. In addition, the report features a spotlight on Naked Wines plc, a UK-based online wine retailer that operates in the UK, U.S., and Australia.
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Table of contents
Overview
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Global wine production 1990-2024
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Leading countries in wine production worldwide 2024
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Global wine consumption in 2024, by country
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Global wine trade volume from 2010 to 2023, by key region or country
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E-commerce revenue of the wine industry worldwide 2017-2029
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Most used purchase channels for alcoholic beverages worldwide 2025
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Consumer expectation of delivery speed for alcohol online purchases 2024
United States
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E-commerce revenue of the wine industry in the U.S. 2017-2029
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Number of users in the wine e-commerce market in the U.S. 2017-2029
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Top wine and liquor online stores in the United States 2024
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Web traffic to selected wine online stores in the U.S. 2025
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Bounce rate of selected online wine stores in the U.S. 2025
Europe
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E-commerce revenue of the wine industry in Europe 2017-2029
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Wine market revenue share in the United Kingdom 2019-2029, by sales channel
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Top wine and liquor online stores in the UK 2024
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Share of consumers purchasing wine via digital channels in France 2012-2024
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Wine online: average basket value in France 2024
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Top online purchasing channels for wine in France 2022-2024
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Top wine & liquor online stores in France 2023
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Top wine and liquor online stores in Germany 2023
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Top wine and liquor online stores in Italy 2023