Digitalization in the media industry in Sweden

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Statista Dossier about digitalization in the Swedish media industry

This dossier presents a range of selected statistics and data on digitalization in the media industry in Sweden. It provides an varied overview to media changes in Sweden. In addition to recent key figures about the Swedish media market it includes facts and surveys about digitalization in the areas music, video, and printed media.

Table of contents

  • 1. Overview
    • Internet users in Sweden 2010-2025

    • Mobile internet users in Sweden 2010-2025

    • Music industry revenue in Sweden 2009-2019

    • Consumer spending on digital and physical video in Sweden 2010-2019

    • Revenue of the newspaper industry in Sweden 2011-2019

    • Sales revenue of book publishers in Sweden from 2009-2020

    • Ranking of companies leading digitally in media in Sweden 2019

  • 2. Music
    • Digital music industry revenue in Sweden 2009-2019

    • Physical and digital music sales revenue in Sweden 2019, by format

    • Distribution of physical and digital music sales revenue in Sweden 2019, by format

    • Digital music sales distribution in Sweden 2014-2019, by format

    • Sales revenue from music streaming in Sweden 2009-2019

    • Downloading or streaming music daily in Sweden 2009-2019

    • Weekly music streaming and downloading in Sweden 2020, by age

    • Services used for music streaming in Sweden 2020

  • 3. Video
    • Subscription to online movie, TV or video services in Sweden 2020, by age

    • Consumer spending on digital and physical video in Sweden 2013-2019, by sector

    • Consumer spending on SVoD in Sweden 2013-2019

    • Share of online movie viewers in Sweden 2015-2019, by service type

    • Households with at least one VoD subscription in Sweden 2017-2020

    • Share of individuals with access to selected SVoD services at home in Sweden 2019

    • Share of individuals watching online videos weekly in Sweden 2020, by device

  • 4. Printed media
    • Share of internet users paying for online news in Sweden 2016-2020

    • Ranking of online news brands in Sweden 2020, by weekly reach

    • Daily reach of online newspapers in Sweden 2009-2019

    • Printed and digital newspaper subscription in Sweden 2020

    • Publisher sales revenue from e-books in Sweden from 2010-2020

    • Number of new e-book titles published in Sweden 2010-2020, by category

    • E-book reading frequency online in Sweden 2020

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