Digitalization in the media industry in Sweden

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Statista Dossier about digitalization in the Swedish media industry

This dossier presents a range of selected statistics and data on digitalization in the media industry in Sweden. It provides an varied overview to media changes in Sweden. In addition to recent key figures about the Swedish media market it includes facts and surveys about digitalization in the areas music, video, and printed media.

Table of contents

  • 1. Overview
    • Forecast of the internet user penetration rate in Sweden 2018-2024

    • Forecast of internet user numbers in Sweden 2018-2024

    • Music industry revenue in Sweden 2009-2019

    • Consumer spending on digital and physical video in Sweden 2009-2018

    • Revenue of the newspaper industry in Sweden 2011-2018

    • Sales revenue of book publishers in Sweden from 2009-2019

    • Ranking of companies leading digitally in media in Sweden 2019

  • 2. Music
    • Digital music industry revenue in Sweden 2009-2019

    • Physical and digital music sales revenue in Sweden 2019, by format

    • Distribution of physical and digital music sales revenue in Sweden 2019, by format

    • Digital music sales distribution in Sweden 2014-2019, by format

    • Sales revenue from music streaming in Sweden 2009-2019

    • Downloading or streaming music daily in Sweden 2009-2019

    • Weekly music streaming and downloading in Sweden 2020, by age

    • Services used for music streaming in Sweden 2020

  • 3. Video
    • Video streaming service subscriptions in Sweden 2019, by age group

    • On-demand consumer revenues in Sweden 2013-2018

    • Consumer spending on digital and physical video in Sweden 2012-2018, by sector

    • On-demand audiovisual services in Sweden 2019, by type

    • Video on-demand services in Sweden 2019, by genre

    • Subscribers of online OTT video services in Sweden 2011-2018

    • Share of individuals with access to selected SVoD services at home in Sweden 2018

    • Share of individuals watching online videos weekly in Sweden 2018, by device

  • 4. Printed media
    • Share of internet users paying for online news in Sweden 2016-2018

    • Share of individuals who read digital content in Sweden 2019, by frequency

    • Ranking of online news brands in Sweden 2019, based on weekly reach

    • Daily reach of online newspapers in Sweden 2009-2019

    • Share of daily readers of print or digital daily newspapers in Sweden 2017

    • Expenditures on digital and printed daily newspaper advertising in Sweden 2018

    • Publisher sales revenue from e-books in Sweden from 2010-2018

    • Number of new e-book titles published in Sweden 2010-2018, by genre

    • Frequency of reading e-books on the internet in Sweden 2019

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