Video on demand in Italy

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Statista dossier about video on demand in Italy

The report focuses on the services of video on demand in Italy. Beside a general overview, it provides data about consumers expenditure in the on demand audiovisual content. The study highlights also the main trends in terms of users behavior, as well as penetration of online services and usage of devices, including mobile ones.

Table of contents

  • 1. On demand overview
    • Paid video-on-demand consumers in European countries 2015

    • Italy: digital service penetration 2017, by type

    • Video-on-demand services in Italy 2017, by genre

    • Consumer revenues for video on-demand (VoD) services in Italy 2011-2016

    • TV VOD: consumer spending in Italy 2008-2016

  • 2. Mobile TV & device usage
    • Italy: chosen screens for TV video content in 2016, by frequency

    • Italy: smartphone use for TV video content 2016, by age group and frequency

    • Italy: devices for Rai.tv app installation 2015

    • Italy: devices for Sky Go app-installation 2015

    • Italy: devices for Premium Play app-installation 2015

    • Italy: devices for Tgcom24 app-installation 2015

    • Italy: devices for Mediaset Connect app-installation 2015

    • Italy: devices for Mediaset Infinity app-installation 2015

  • 3. Online streaming
    • Italy: time spent streaming videos online 2016, by age

    • Europe: time spent streaming videos from the smartphone 2016

    • Italy: streaming services penetration 2015-2016

    • Italy: streaming services use preference 2015-2016, by media

    • Italy: streaming services broadcast preference 2015-2016

    • Italy: use of streaming devices 2015-2016

    • Italy: free streaming services use 2015-2016

    • Italy: use of legal and illegal streaming services 2015-2016

    • Types of services used for accessing films or TV series online in Italy 2016

  • 4. User behavior
    • Italy: popularity of television viewing devices 2017 by service

    • Italy: chosen screens for TV video content in 2016, by frequency

    • Italy: daily television viewing habits 2017

    • Italy: popularity of selected locations to watch videos in 2015

    • Italy: popularity of selected locations to watch videos on smartphones in 2015

    • Italy: smartphone use for TV video content 2016, by age group and frequency

    • Italy: viewers habits in second screen use 2016, by frequency

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