Mexico: fashion e-commerce users by age 2021

According to the Statista Digital Market Outlook, the majority of fashion e-commerce users in Mexico in 2021 were in the age range of 25 to 34 years, at 32.4 percent of the market. Ranked second were individuals in the age group of 35 to 44 years who contributed to 24.2 percent of the market. The least represented age group was 55 to 64 years with a share of 6.8 percent.

Distribution of fashion e-commerce users in Mexico in 2021, by age group

Characteristic	Share of users
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Supplementary notes

The eCommerce market segment Fashion includes the online trade of articles of apparel (for men, women and children), shoes and shoe care products (e.g. cleaning products) as well as accessories and bags (e.g. hats, scarves, gloves and leather bags, suitcases, purses and briefcases). Dedicated outdoor and sports apparel, outdoor and sports shoes as well as baby’s clothes are part of other categories (see: Toys, Hobby & DIY). Also, the purchase or resale of used apparel articles is not included in this market segment. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

All figures are estimates. A detailed methodology can be found in the Statista Market Outlook.

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