According to the survey conducted in 2021, around 95.5 percent of the surveyed key department store operators in China said they collected consumer data through membership cards or membership schemes. Almost 99 percent respondents reported collecting consumer data and carrying out big data analysis.
Leading ways of collecting consumer data among key department store operators in China as of 2021
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Fung Business Intelligence Centre . (April 8, 2022). Leading ways of collecting consumer data among key department store operators in China as of 2021 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1069513/china-means-of-gathering-consumer-data-by-key-department-store-operators/
Fung Business Intelligence Centre . "Leading ways of collecting consumer data among key department store operators in China as of 2021." Chart. April 8, 2022. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1069513/china-means-of-gathering-consumer-data-by-key-department-store-operators/
Fung Business Intelligence Centre . (2022). Leading ways of collecting consumer data among key department store operators in China as of 2021. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1069513/china-means-of-gathering-consumer-data-by-key-department-store-operators/
Fung Business Intelligence Centre . "Leading Ways of Collecting Consumer Data among Key Department Store Operators in China as of 2021." Statista, Statista Inc., 8 Apr 2022, https://www.statista.com/statistics/1069513/china-means-of-gathering-consumer-data-by-key-department-store-operators/
Fung Business Intelligence Centre , Leading ways of collecting consumer data among key department store operators in China as of 2021 Statista, https://www.statista.com/statistics/1069513/china-means-of-gathering-consumer-data-by-key-department-store-operators/ (last visited November 09, 2024)
Leading ways of collecting consumer data among key department store operators in China as of 2021 [Graph], Fung Business Intelligence Centre , April 8, 2022. [Online]. Available: https://www.statista.com/statistics/1069513/china-means-of-gathering-consumer-data-by-key-department-store-operators/