In a December 2019 survey of U.S. retail brands selling on Amazon, 59 percent of respondents said that Amazon was in fact driving the highest return on ad investments for them, compared to 22 percent who said the same about Google.
Digital advertising channels seen as generating the highest return on advertising spending (ROAS) according to retail brands selling on Amazon in the United States as of December 2019
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Multichannel Merchant. (February 20, 2020). Digital advertising channels seen as generating the highest return on advertising spending (ROAS) according to retail brands selling on Amazon in the United States as of December 2019 [Graph]. In Statista. Retrieved May 25, 2022, from https://www.statista.com/statistics/1105025/amazon-sellers-best-roas-generating-channels-usa/
Multichannel Merchant. "Digital advertising channels seen as generating the highest return on advertising spending (ROAS) according to retail brands selling on Amazon in the United States as of December 2019." Chart. February 20, 2020. Statista. Accessed May 25, 2022. https://www.statista.com/statistics/1105025/amazon-sellers-best-roas-generating-channels-usa/
Multichannel Merchant. (2020). Digital advertising channels seen as generating the highest return on advertising spending (ROAS) according to retail brands selling on Amazon in the United States as of December 2019. Statista. Statista Inc.. Accessed: May 25, 2022. https://www.statista.com/statistics/1105025/amazon-sellers-best-roas-generating-channels-usa/
Multichannel Merchant. "Digital Advertising Channels Seen as Generating The Highest Return on Advertising Spending (Roas) According to Retail Brands Selling on Amazon in The United States as of December 2019." Statista, Statista Inc., 20 Feb 2020, https://www.statista.com/statistics/1105025/amazon-sellers-best-roas-generating-channels-usa/
Multichannel Merchant, Digital advertising channels seen as generating the highest return on advertising spending (ROAS) according to retail brands selling on Amazon in the United States as of December 2019 Statista, https://www.statista.com/statistics/1105025/amazon-sellers-best-roas-generating-channels-usa/ (last visited May 25, 2022)
